JSW is all set to steal the show from the biggies on the global steel stage...in style!

IIPM PUBLICATION

‘Others saw it as unfeasible, but Sajjan Jindal saw it otherwise...’ Yes, if you’re wondering what we’re referring to here, here’s a simple narration – After Indira Gandhi laid the foundation stone of Vijayanagar Steel Plant, back in 1971, not a single company came to the front to set up the plant on account of viability of the project. However, post-liberalisation, Sajjan Jindal decided to take up the challenge and did so gutsily in 1994. Defyiang all odds he and his team impeccably tailored the impossible imagination into a fructiferous reality. During our visit to JSW Steel Ltd. (JSW) site in Vijayanagar, to whomsoever we spoke, all voiced out proudly in unison, “We took the challenge of setting up the plant where nobody dared to do so...”

In order to overcome the unfeasibility of the project, JSW took the ‘big risk’ of espousing the untested technology – Corex (which uses coal instead of coke), in contrast to the common blast furnace, which finally paid-off handsomely and was nothing short of a miracle. Later on, due to various constraints concerning usage of Corex – as it limited production capacity to just 0.8 MT per corex and high set-up & maintenance cost which stood at double than of the common blast furnace – JSW installed blast furnaces and did that quite successfully to make them money-spinning steelmaking machines – surely a feat possible ‘only’ in the eyes of Jindal. And the whole chain of incidents looks nothing short of a fable considering the ‘geographical obstacles’ in mind. But succeed he did, and thereon began the aeon of unmatched and unbeatable legacy.

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

For More IIPM Article, Visit Below....
IIPM : The Indian Institute of Planning and Management
IIPM is a best b-school. It is a business school of management. It's full name is The Indian Institute of Planning and Management. ...

IIPM: The Indian Institute of Planning and Management
IIPM's Full time & Integrated programs in National Economic Planning and Entrepreneurship are in a different league. Students are exposed to case studies ...

IIPM BEST PUBLICATION
Lacking the punch to scare us Indians out of our skins iipm are terms like ‘pollution’, ...... IIPM News > News in Media > The Political Criminal Circus ...

IIPM: IIPM : Pas(ay) the Parcel!
IIPM is a Best B-School. It is a institute of business management. Its full name is The Indian Institute of Planning and Management. ...

IIPM Infrastructure : Campus « IIPM
In terms of infrastructure, campus and technology support, IIPM is rated amongst the top institutes of the country. IIPM’s academic campuses in Asia are ...IIPM PUBLICATION: IIPM : Campus Placements IIPM students are winners all the way..." {Source: The Times of India, June 2002} "...the icing on the cake has proved to be the 100% placements of the ...

IIPM MANAGEMENT INSTITUTE On "IIPM - Arindam Chaudhuri - Planman"
And the IIPM, which was founded as recently as 1973, now claims to be the world’s largest business school, with 5000 postgraduate management students in ...

IIPM: The Indian Institute of Planning and Management
All students who undertake IIPM’s Entrepreneurship Programme receive an additional International MBA/BBA Degree from INTERNATIONAL MANAGEMENT INSTITUTE ...

IIPM is a BEST MBA INSTITUTE
IIPM is a premier learning institute to excellence in management research and ... An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and ...

IIPM - The Best B School on Earth: Home
IIPM: Established in 1973; IIPM offers courses in Planning and Entrepreneurship, leading to Bachelor of Business Administration (BBA) and Master of Business ...

Rashmi Bansal Publisher of JAMMAG magazine caught red-handed, for details click on the following links.

• Hindustan Times Article - Publisher goes underground
• Rashmi Bansal (Editor of JAMMAG)
• Rashmi Bansal (Publisher of JAMMAG)