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Friday, February 12, 2010

Most Innovative brands

• Tata Nano
• Tata Sky
• IPL
• Hero Honda
• Microsoft

“A promise is a promise,” is what Ratan Tata had said when he launched the Tata Nano. And despite encountering problems (read Singur), he did manage to launch the Tata Nano last month. This Rs.1 lakh car is all set to fulfill the dream of millions of Indians of owning a four-wheeler. The Indian Premier League (IPL) is another name for innovation. From contests to computer and mobile games, from a break of 7½ minutes after ten overs of every innings to various other promotional activities, the second edition of the IPL has seen the introduction of several innovative initiatives to keep viewers engaged with the tournament.

For more articles, Click on IIPM Article.

Source : IIPM Editorial, 2010.

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.

The Sunday Indian:- B-SCHOOL RANKING SCAMSTERS EXPOSED!
For Exclusive Footage by Sunday Indian Click Here

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Rashmi Bansal Publisher of JAMMAG magazine caught red-handed, for details click on the following links.

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